The IMRO Radio Awards are an institution in Irish media and has become one of the most highly-anticipated nights of the year. MASONRY works closely with the committee to ensure that the Hall of Fame and IMRO Radio Awards maintain this level of prestige. This requires not only the preservation of the brand and legacy, but also the challenge of finding new and innovative ways to present it every year.
- Created exclusive and engaging content across all social media platforms including judge’s interviews, unique graphics, archive photos and videos leading up to the event
- Manage all publicity for the awards on the night and in the weeks leading up to.
- Penned regular press releases for notable landmarks; entries opening and closing, Hall of Fame announcements and ticket sales
- Secured interviews for Hall of Fame inductees and broadcast the winning speeches live across social media
- Provided constant live coverage on the night with award announcements, winner’s interviews and managing Twitter and Instagram feeds
- Streamed the final result live on Instagram and Facebook
- Managed the social media strategy from call for entries to the night itself
IMRO Radio Awards
Large Scale Events